PlayStation's Astro Bot Game Launch
- Company: Rift Agency
Project attributes
- Game
- Audience (Game)
- Casual (Audience)
- Genre (Game)
- Plataformer (Genre)
- Platform (Game)
- Playstation (Platform)
In order to promote their new game, Astro Bot, PlayStation sought to engage new users with the PlayStation console and game. We collaborated with Miranda Ibañez, who had no prior experience with either the console or the game, to highlight the experience of playing Astro Bot as a new gamer. To this end, she used a custom bingo dynamic to follow the main story points of the game
