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Tourism Gamification (London, UK)

Project attributes

  • Game

UnBound is transforming tourism through the power of Augmented Reality (AR) by gamifying travel experiences for the next generation of explorers. Our AR-powered mobile system turns iconic landmarks into interactive learning zones, blending history, culture, and adventure through location-based storytelling and mini-games. Tourists engage in immersive quests, unlock digital collectibles, and discover hidden narratives that bring destinations to life. Designed for accessibility without app downloads, UnBound’s gamified tourism approach promotes cultural appreciation, enhances engagement, and supports local economies.

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